Rugged Interactive

Who We Are


Motivational. Fitness. Technology.


That's what we are about


Rugged Interactive is a Cornish company established with the aim of using technology and high quality engineering to make it easier for everyone to get fit and remain healthy. With lack of activity and the rise in obesity high on everyone’s agenda we want to lead the conversation in new and exciting directions, towards an active future.


We started to design and manufacture our products in Fowey, a beautiful port on the southern tip of England and take inspiration from the rocky and rugged coastline - while we expanded and moved to our new state-of-the-art premises in Bodmin.


We take our responsibility towards the environment seriously and wherever possible use materials and components that can be re-purposed or recycled. The majority of our component sub-contractors are also in the South West of England, reducing the delivery miles and increasing the chances of a cup of tea when visiting.

Rugged Interactive evolved from Design for Sport Ltd - an innovative consultancy with specialist expertise in the design of advanced sports products, including the London Olympics' Team GB cycling and triathlon teams.


Why choose us...

Everything we make is meant to create a better business for our clients and to establish strong business relations with them. Our clients’ success and the trust their business gains, reflect on our image and reputation and our team is very proud of this.

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