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21 Mar 2016

I like Holland - I like the Dutch and their capacity for straightforwardness and fun is legendary, so when a new distributor in the Netherlands contacted us, it didn’t take too much thought to open negotiations.

Embedded Fitness Netherlands had been asked by the production compa...

10 Mar 2016

With the rest of the country talking Brexit, I’ve been giving some thought to Fowey Exit or Fexit.

Cornwall had the lowest per capita income of any region in the EU when it invested £350million between 2000 and 2006 and then a second round until 2013. As a start up company durin...

9 Mar 2016

When I was training and learning about engineering, design and how to channel the creative muse, there was no doubt who did what.

Engineers worked out why the industrial designers couldn’t make their fancy looking creations and product designers tried to fit between the two with...

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